Join The Surplus To Purpose STOP Waste Campaign 

A community of businesses dedicated to redefining surplus and preventing waste. 

Surplus to Purpose is an environmental enterprise which prevents surplus from becoming waste.

We intercept surplus products from the food industry and find solutions to ensuring it is consumed or recycled responsibly, with the focus on reducing the negative environmental impact of waste.

Adam Smith | Founder

Almost 170,000 tonnes of surplus food are redistributed in the UK each year – worth approximately £590 million and equivalent to nearly 404 million meals. But there is so much more we need to redirect from landfill or anaerobic digestion, that’s why we’re starting this community of businesses! 

Consumers Care About Transparency

Consumers expect clear communication about how brands manage surplus food, including redistribution efforts and sustainability initiatives.

The Scale of the Problem

  • Surplus

    Perfectly good products that can't be sold through normal channels ie) damaged packaging

  • Waste

    Products that are no longer suitable for consumption ie) rotten food

  • Edible household food waste in the UK is valued at £250 per person each year

  • Globally, 4.6 million tonnes of food wasted each year is still edible. That's close to 10 billion meals

  • Around 70% of the total food waste in the UK was intended to be eaten, while the other 30% were ‘inedible parts'.

  • Accounts for 10% of greenhouse gas emissions (5x more than aviation)

Why Brands Need To Act Now 

This is a business issue, not just an environmental one.

The best news? It's also an opportunity to educate consumers and show them what you’re doing. 

Do your customers currently know where your surplus product ends up? 

Could one of your customers tell us what environmental organisations you support? 

Partner with Surplus To Purpose and other businesses

  • We are uniting businesses in a collective effort to reduce waste.We've worked with brands like Equinox Kombucha, who used our impact metrics to support their B Corp certification. We provide you with everything you need, from data to education packs for your marketing, plus access to our Slack community of businesses who've joined the campaign.

  • Join a community campaign where: 

    • Surplus becomes a business advantage 
    • Impact metrics support ESG and certifications like B Corp 
    • Educating the public becomes a shared responsibility using authentic campaigns 
    • Businesses of all types collaborate toward meaningful environmental change, positioning themselves as sector leaders 

Ready to turn your surplus into purpose?

Join a community of forward-thinking companies making measurable impact together.